1
00:00:00,900 --> 00:00:02,628
It's 3:14 in the morning.

2
00:00:03,478 --> 00:00:06,315
You have a baby in one arm and a bottle in the other.

3
00:00:06,635 --> 00:00:10,582
And somewhere in all of that, you are supposed to write down how many ounces.

4
00:00:11,082 --> 00:00:17,098
Most trackers want two hands. Twelve taps. And a screen bright enough to wake the room you just got quiet.

5
00:00:17,848 --> 00:00:19,576
Beacon Baby wants one tap.

6
00:00:20,276 --> 00:00:26,143
One tap logs the amount you usually give at this hour — from your own history, not anybody's chart.

7
00:00:26,463 --> 00:00:29,428
Wrong? One tap takes it back. No edit screen.

8
00:00:29,928 --> 00:00:31,699
Or tap the mic, and just say it.

9
00:00:32,199 --> 00:00:33,671
Log a four ounce bottle.

10
00:00:33,991 --> 00:00:38,449
It reads it back. Say confirm, and it's logged. Eyes never left the baby.

11
00:00:38,949 --> 00:00:42,896
Diapers: wet, poopy or both, in one tap. Dry is a hold away.

12
00:00:43,216 --> 00:00:46,971
Sleep is two: down, and up. That is the entire interaction.

13
00:00:47,471 --> 00:00:51,375
Which means that on Thursday, when someone asks how she has been eating —

14
00:00:51,695 --> 00:00:58,031
— you already have the answer. Seven days free; thirty and ninety with Plus. Your log, no verdicts attached.

15
00:00:58,631 --> 00:01:06,140
And none of it leaves your phone until you choose to share it. No ads. No tracking. Nobody else has it unless you hand it to them.

16
00:01:06,890 --> 00:01:10,303
Beacon Baby. Log it in a tap. Get back to your baby.