Custom App Builder

One monthly price. An app that keeps getting better.

Every plan includes building your app, hosting, AI, backups, a monthly report and changes when you need them. No hourly billing.

  • Shop

    One shop, learning from your sales history.

    $499a month

    Best for: A single location that wants a clear weekly list of who to reach out to.

    • Your app, built around your shop
    • A weekly list: who, when and what to say
    • Notes drafted in your voice
    • Sales history by upload (we set up the export with you)
    • Up to 3 people on your team
    • 1 change request a month
    • Monthly report, hosting, backups and AI included

    Ready in about 3 weeks

    Start with Shop
  • Growth

    Connected to your systems, learning from results.

    $899a month

    Best for: Shops with a sales team that want it to learn from replies and reorders, with no uploads.

    • A live connection to one system: QuickBooks, Square, Shopify or your shop software
    • Learns from replies and reorders, not just past sales
    • Up to 10 people on your team
    • 3 change requests a month
    • A 30-minute review call every month
    • Everything in Shop

    Ready in about 4 weeks

    Talk about Growth
  • Multi-location

    Several shops or brands, one picture.

    $1,500starting at, a month

    Best for: Owners with more than one location, or a franchise group.

    • Each location learns on its own, with an owner's view across all of them
    • More connections and custom reports
    • Same-day fixes
    • Everything in Growth

    Scoped on a call

    Talk about Multi-location

Want to do it yourself? Ladder is our ready-made version, from $39 a month.

our promises

  • A person always sends. The app never contacts your customers on its own.
  • Your data is yours. Export it any time, and if you leave we hand it all over within 7 days.
  • Want the code too? You can buy it outright when you leave, for a one-time fee equal to 3 months of your plan.
  • Prices are fixed for your first 12 months.

good questions

What counts as a change request?

Anything we can finish in about a day: a new report, a new field, a change to a screen, a new kind of note. Bigger ideas get a fixed quote before we start. Unused requests don't roll over.

Do you send messages for us?

No. Your app suggests and drafts. A person on your team reviews every note and sends it from your own email or phone.

Why the first 3 months?

The app needs about 90 days of your results to learn which customers, timing and notes work for your shop. After that, you can cancel any month.

Who can see our customer data?

Only your team and us, to run and improve your app. The AI gets just a customer's name and buying pattern to write a note, never your whole list.

What does the AI cost?

Nothing extra. AI use is included in every plan.

What if we already pay for a CRM?

Keep it if you like it. Your app can read from it, so nobody has to type anything twice.

Tell us about your business